Profile
Spencer Hon has built a reputation for his unwavering commitment to delivering extraordinary client service and value.
As the principal of Eternity Insurance and Financial Services, he leads a highly motivated team of multi-lingual brokers respected for their expertise and laser focus on client satisfaction.
Hon’s decade of financial industry experience across the Asia-Pacific region and his personalised approach to helping clients achieve their financial goals have enabled him to achieve outstanding sales performance and recognition by Insurance Business as an Elite Broker of 2026.
“It was always one of my goals to become a top insurance broker, and setting up my own business has been my biggest career achievement,” says Hon.
One of his key leadership challenges has involved building up his team’s development and maintaining the exceptional quality of advice and service for which Eternity Insurance Service has become known.
He has overcome that by fostering a collaborative and collegial environment where team members strive to provide solutions that consistently help clients achieve their goals. “Our approach is to listen and understand the client’s needs first and foremost and then ask questions before we deliver advice and tailored solutions,” he says.
Hon and his team go above and beyond to provide professional advice on individual and business insurance, finance needs and products that protect and connect the communities they serve across Australia from their Sydney headquarters and satellite office in Melbourne.
The team has access to the industry’s largest providers, allowing them to offer a wide range of products and cost-effective solutions for insurance and mortgage needs.
Securing new clients comes naturally to Hon, driven by his passion for sourcing the most affordable premiums and optimal coverage. That dedication has generated strong word-of-mouth referrals, a testament to the trust and satisfaction of his current clients.
“I’m deeply committed to serving my client’s needs above all else,” he says of his philosophy, which emphasises long-term success and strong client relationships rather than short-term financial gain.
Unit 903/368 Sussex St, Sydney NSW 2000
02 9261 1571
spencerhon@eternityinsurance.com.au
linkedin.com/in/spencer-hon-62753724a
eternityinsurance.com.au
Spencer Hon
Principal
Eternity Insurance and Financial Services
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Bio
Milestones
Profile
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Special Report
Home
Bio
Milestones
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Special Report
Home
Bio
Milestones
2016
2024
2025
Present
2023–Present
Fastest-Growing Portfolio – NAS Insurance Broker
2016
Ranked no. 3 in IB’s Elite Brokers
Authorised Representative of the Year
Top Insurance Broker
2024
Ranked no. 4 in IB’s Elite Brokers
2025
Founder and Principal of Eternity Insurance and Financial Services since 2012
Ranked no. 3 in IB’s Elite Brokers
Present
Kaihautū Tikanga | Chief People and Culture Officer at Ember Korowai Takitini: achieved CI rating (the highest possible rating) in the Certification Audit 2025 for culture and wellbeing
5-Star Employer of Choice 2026
Finalist in HRNZ Leadership Awards 2025
2023–Present
Milestones
Milestones
Sept 2021
Feb 2022
Apr 2022
Jul 2022
Aug
2022
Suncorp Bank introduces Solar Home Bonus offer for customers who are choosing renewable energy for their homes
Sept 2021
Month-on-month market share growth commences
Feb 2022
Suncorp Bank wins the Canstar award for most outstanding value in investment loans
Apr 2022
Suncorp Bank wins Money Magazine’s Bank of the Year and Business Bank of the Year awards for the fifth year in a row
Jul 2022
Suncorp Bank’s turnaround times are the lowest they have ever been. The lender becomes Australia’s first certified carbon neutral bank for both its operation and transaction services
Aug 2022
Milestones
As a founding member of WOW! (Women. Opportunity. Winning.), an employee resource group created for all women of Ryan Specialty, Phillips Topping has long championed for women in the industry.
“It’s very important to set an example and to not only inspire but mentor other females,” she adds.
In addition to her sharp marketing eye, the key to Phillips Topping’s success lies in her high-energy approach and positive attitude.
“As the leader of a team, it’s important to motivate and encourage your team members. People work very hard and do their best and it’s important to recognize these efforts. For my career overall, my attitude has been one of curiosity. The more you can learn, the better you’ll understand the business, and then the deeper your knowledge will become, making you a better team member.”
Chief underwriting officer of executive risk at Chubb
President of financial insurance solutions at Kemper
Chief underwriting officer at Axis Capital
CEO of global Insurance at Endurance
CEO of global Insurance at Sompo International
Empathy underpins that discipline. Prickett has struggled in the industry. She has felt what it is like when promised support does not materialize. Having worked across almost every function in the company, she understands operational detail and the pressure agents face. That shared experience shapes her leadership.
Structural barriers also shaped her path. As a woman and a mother, she encountered the assumption that serious business building required keeping priorities “out of order for a time.” She also experienced the double standard that frames firm women as difficult while praising similar behaviour in men.
“If you have a choice between being liked and doing the right thing, doing the right thing is always better, even if it’s the unpopular thing,” Prickett says.
She wants to dismantle the expectation that women must choose between career and family, or between strength and kindness. In her view, leadership demands both conviction and care.
Being named an Elite Woman carries weight. Prickett did not have female role models in the industry when she started. She hopes visibility changes that. “I hope I can be an example. Not of perfection, but of persistence. Of building from your values and staying true to who you are.”
The legacy Prickett is still defining centres on proof – proof that a large, profitable company can grow without sacrificing integrity; proof that agents can build real assets while keeping their priorities intact; and proof that leadership does not require abandoning who you are to succeed.
“If you have a choice between being liked and doing the right thing, doing the right thing is always better, even if it’s the unpopular thing”
Lee-Ann Prickett,
Experior Financial Group
“What I’ve learned is that when you build from your values, when you put people first, when you do the right thing even when it’s hard, that becomes your plan”
Lee-Ann Prickett,
Experior Financial Group
“I’ve always believed that if you love what you do, you’ll never settle, and that attitude has guided every decision I’ve made”
Danny Ibrahim,
KeyRate Mortgage
“My strongest professional quality is my ability to build trust and long-term relationships, whether with clients, colleagues, or stakeholders”
Danny Ibrahim,
KeyRate Mortgage
“My strongest professional quality is my ability to build trust and long-term relationships, whether with clients, colleagues, or stakeholders”
Danny Ibrahim,
KeyRate Mortgage
“I’ve always believed that if you love what you do, you’ll never settle, and that attitude has guided every decision I’ve made”
Danny Ibrahim,
KeyRate Mortgage
