Profile
“I will continue to empower and encourage my staff to perform at their best as I have done for the last decade. I will continue to advocate for my clients, embracing new technology and being open to business and industry changes”
Ken Dixon,
Dixon Insurance Services
Julia Soong-Leblanc is CFC’s product team leader and, as such, has played a major role in developing the company’s market-leading award-winning products with particular focus on cyber and transaction liability private enterprise.
Managing a team of four, Soong-Leblanc oversees the development of CFC’s entire product portfolio, ensuring that its strategic approach is upheld in terms of innovation and placing the customer at the heart of the company’s work.
In addition, she is the product champion for CFC’s cyber and transaction liability lines, advising on complex coverage issues and developing new products for these lines. Fluent in English, French, Italian, Spanish and Mandarin, she also plays an essential role in translating product descriptions and accompanying documents.
85 Gracechurch Street, London, EC3V 0AA
+44 (0) 207 220 8500
JSoong-Leblanc@cfcunderwriting.com
linkedin.com/in/juliasoong
cfc.com/en-gb
Julia Soong-Leblanc
Product Development Manager
CFC
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Bio
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Profile
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Bio
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Bio
Milestones
“To be able to give back to the community is rewarding and fulfilling. I am honoured to be in a position where I can raise funds for those less fortunate and in need”
Ken Dixon,
Dixon Insurance Services
2016–18
2018–present
2022–present
2023
2017
July 2016–March 2018: Product Development Advisor at CNA Hardy
March–July 2018: Product Counsel at CNA Hardy
2016–18
Since joining CFC as a senior product developer in 2018, she has been promoted twice, first in November 2020 to product development leader, and then in December 2021 to her current role.
She formulated processes and procedures for the team, which aided with the creation and launch of 25 products.
Member of a winning team in Lloyd’s inaugural Wordings Hackathon.
2018–
present
From humble beginnings as underwriting support, Saunders worked tirelessly to build her insurance knowledge through seminars, webinars, on-the-job training and ACII examinations. Her efforts and meaningful impact on the team have garnered a quick path to promotion, where Ellie now manages CFC’s US and Canada Healthcare team.
She identified the need for the right partner, and having found one, launched the very first risk management solution for the digital health sector.
2022–
present
General Manager at AM&T following the merger with GT Insurance
2023
National Product Manager, Heavy Motor – Package at NTI
2017
Assistant Vice President and Senior Broker at MJ Hall & Company since 2018
Present
Milestones
Aug 2022
Milestones
Sept 2021
Feb 2022
Apr 2022
Jul 2022
Aug
2022
Suncorp Bank introduces Solar Home Bonus offer for customers who are choosing renewable energy for their homes
Sept 2021
Month-on-month market share growth commences
Feb 2022
Suncorp Bank wins the Canstar award for most outstanding value in investment loans
Apr 2022
Suncorp Bank wins Money Magazine’s Bank of the Year and Business Bank of the Year awards for the fifth year in a row
Jul 2022
Suncorp Bank’s turnaround times are the lowest they have ever been. The lender becomes Australia’s first certified carbon neutral bank for both its operation and transaction services
Aug 2022
Milestones
How does he distinguish himself among fellow brokers?
“I believe all brokers are working very hard in a difficult market,” he says. “However, I have demonstrated continued growth, advocacy and performance on my client’s behalf, which is now recognised [for 10 consecutive years] in the Elite Broker awards.”
In 1990, Dixon got started with FAI, working in claims and as a team leader. From the late 1990s up until 2003, he worked at FAI and Suncorp in underwriting and as an area manager at VACC, CGU (South East Queensland). From 2003 to 2012, he got into broking and eventually started Dixon Insurance in 2013. Since then, he’s accumulated numerous acccolades, including Elite Broker, Diversity and Equity, and Fast Broker awards.
During the pandemic, Dixon challenged insurers over the Quarantine Act application to insurance wordings. His argument was that the Quarantine Act does not apply as an exclusion, as the Biosecurity Act was invoked by the Morrison Government, and this was not a subsequent amendment to the Quarantine Act. The test case in the Appeals court was won for Dixon’s client with a unanimous five-judge verdict.
He remains focused on transport, manufacturing, motor trade, engineering and large farm clients.
What are his plans for the future?
On a business level, “more of the same. I will continue to empower and encourage my staff to perform at their best as I have done for the last decade. I will continue to advocate for my clients, embracing new technology and being open to business and industry changes.”
On a personal level, Dixon invests significant time, effort and funds, along with his GT3, to support many charities through his passion for motorsport. From participating in and sponsoring the Thunderbolt Run (which provides tens of thousands of dollars in support for Beyond Blue and Prostate Cancer), to organising and running the Track Knights for Amira charity night where 28 Exotic Supercars raised funds through passenger laps in wet conditions, Dixon states “this is our time to give back to the community and those in need. My friendships and association with those seeking to do the same, allows us to contribute to those less fortunate and raise funds and awareness”.
He adds: “To be able to give back to the community is rewarding and fulfilling. I am honoured to be in a position where I can raise funds for those less fortunate and in need.”