Profile
“Being true to who we are is key; we are purely a referral-based business. There is zero marketing or advertising”
Adam Rakowski,
Ortus Financial
Jeff Greenbaum serves as Senior Executive Vice President and Chief Information Officer at Input 1, where he has been instrumental in shaping the company’s technology strategy during a period of rapid digital transformation. With a focus on building secure and scalable systems, Jeff has enabled insurers to manage the full spectrum of billing and payment operations with greater efficiency and reliability.
Driven by a passion for solving complex challenges through technology, Jeff has led the development of highly customizable billing platforms and advanced digital payment solutions. Under his leadership, Input 1 has achieved industry-leading performance benchmarks, including over 99.99% uptime and seamless integration capabilities with client systems.
Jeff’s forward-thinking approach is reflected in the company’s commitment to continuous innovation, with monthly product enhancements that prioritize security, operational efficiency, and customer experience. He believes that true technology leadership means anticipating change and equipping teams and clients to thrive in evolving landscapes.
Looking ahead, Jeff sees artificial intelligence, cybersecurity, and data privacy as pivotal forces shaping the future of insurance. His mission is to build resilient systems and future-ready teams that not only meet today’s demands but are prepared for tomorrow’s opportunities.
“The measure of leadership in technology is whether you leave things better than you found them,” Jeff says. “My goal is to build systems that last and teams that are ready for the future.”
1 Baxter Way Suite 270, Westlake Village, CA 91362
(407) 451 2812
input1@interdependence.com
linkedin.com/in/jeff-greenbaum-4495889
input1.com
Jeff Greenbaum
Senior Executive Vice President and Chief Information Officer
Input 1
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“You can’t control the outcome, but you can always control what version of you turns up every day”
Adam Rakowski,
Ortus Financial
1991
2000
2007
2019
2023–2024
Joined Input 1 and assumed responsibility for the ongoing development of the company’s premium finance applications, laying the foundation for future digital innovation
1991
Pioneered Input 1’s first online premium finance quoting platform, enabling agents and brokers to generate quotes instantly and securely
Launched Input 1’s online account viewing system, giving customers real-time access to their premium finance account details for the first time
2000
Led the creation of Input 1’s cloud-based premium finance and insurance billing solution, transforming the company’s infrastructure and scalability while enhancing client flexibility
2007
Introduced Input 1’s cloud-native digital payments platform, delivering secure, modern payment capabilities and reinforcing the company’s position as a technology leader in insurance billing and finance
2019
2023: WSIA (NAPSLO) Intern, President of UFO (WSIA/AAMGA), WSIA Education Foundation Executive Committee
2024: Promoted to President of Binding
2023–2024
Milestones
Milestones
ELITE WOMEN 2024 JUDGE
“You can’t control the outcome, but you can always control what version of you turns up every day,” he says.
While at the helm of a rapidly growing business and a family that includes two young children at home, Rakowski has learned to manage what he calls a “never-ending list of commitments” that consists of a new team member each month, a new interstate office and two to three new referral partners monthly.
“Our business is a human business, so investing genuine time in every person can be draining on a personal level. Balancing it all is a challenge,” he says. “Simply put, do what you say you will do, and act at all times with honesty and integrity, being respectful and empathetic. The financial outcomes are a byproduct of the human interactions we have.”
Attracting, retaining and delivering exceptional client outcomes and service starts with a sincere interest in their journey and remaining relevant to them as their lives and needs evolve, notes Rakowski. He points out that he and his team put in most of the work upfront in building meaningful relationships, which is a testament to its 99% client retention rate.
He says, “We are clear in the types of clients we work best with and our value proposition. We also look for a cultural alignment with all of our referral partners, and we are acutely aware of our strengths and how different we are from our industry peers.”
Rakowski recently opened a Queensland business and plans a foot in every other capital city. He strives to establish the brokerage as a national business with on-the-ground representation in every state by the end of 2025.